CAUYS Website
Website for an architecture firm’s certificate service, covering building age, permitted uses and floor area for residential properties.


The Goal
Redesign the website with a more polished look and feel and a clearer content structure, to build trust and generate more leads.
The Process
- Started by understanding the business and its users’ needs.
- Restructured the pages and rewrote the content, so the service and the request process were easier to follow.
- Designed the new website around that structure.
- Developed the website and configured the email provider to send and receive emails.
- Deployed it and configured the DNS records.
The Results
5 qualified leads in the first 2 weeks after launch, up from ~1/month prior to the redesign.